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Spire Global Partners with Videoworks

June 03, 2010

In a continued effort to extend the Sony Video Conferencing presence throughout the U.S. and Europe, Spire Global, the exclusive source for Sony's IPELA line of IP-based videoconferencing endpoints and accessory products in the U.S. has entered into a partnership relation with Videoworks AS, a Norway headquartered video conferencing technology start-up.

'This partnership with Videoworks to support European Union customers presents a great opportunity for Spire Global and Sony Video Conferencing,' Eric Murphy, Vice President of Spire Global, said in a release. 'Videoworks has assembled a great team, and we are honored to work with them. This team will bring the same approach to the market as Spire Global -- quite simply, get the good products Sony makes to the market effortlessly.'
To work as one solution provider to the channel community and end-users who seek collaborative solutions in both geographies, Spire Global and Videoworks will incorporate a sales and support process.
In April Videoworks launched a range of products based on Sony HD videoconferencing technology to the European partners.
'Videoworks is dedicated exclusively to the video conferencing market,' said Videoworks CEO Even Zimmer. 'We're committed to building the best sales and support team possible and our growth strategy centers on building customer loyalty through stronger support for our partners. Spire Global is the only company in the world who represents a videoconferencing manufacturer in such a unique model. Spire Global has developed a strong reseller community with a growing base of customers who are seeking support for their European offices. The natural partner for us is Spire Global.'
In related news, Mirial, an Italian provider of products and solutions for audio/video communication over convergent networks, has entered in a new strategic partnership with Spire Global.

Deepika Mala is a contributing editor for unified communications. To read more of her articles, please visit her columnist page.

Edited by Patrick Barnard

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