Unified Communications Featured Article

InterCall Now Offers SMB-Targeted Audio-Conferencing-Bundled UC Solution

April 27, 2010

Small-midsized businesses (SMBs) depend on doing more with less. Unified communications, UC, is an excellent tool to enable this as it streams all contacts regardless of channel or device through a single interface.

Yet until relatively recently UC tools have been out of reach for SMBs because, explains Bob Wise, executive vice president of Unified Communications Services, InterCall these companies are "intimidated by the prospect of hardware expenses, complicated implementations, and day-to-day management requirements."

In response, InterCall has come out with the InterCall Hosted Unified Communications product aimed at SMBs. InterCall Hosted Unified Communications includes central hosting and management of Microsoft® Exchange, Office Communicator, SharePoint, Active Directory and Cisco UC Manager. It delivers, says Wise, the productivity, cost savings and enterprise-class reliability businesses are looking for a UC solution, without expensive hardware and infrastructure investments, long and complex deployments or on-going support and upgrade concerns. The Hosted Unified Communications solution will also be bundled with InterCall's audio conferencing product; custom options will be available.

To deliver the offering, InterCall has partnered with CallTower, which provides UC as a Service (UCaaS). The combination of InterCall's conferencing services along with CallTower's technology platform provides the firm says is a unique service and support experience, along with the benefit of having a single vendor to manage and a single invoice for their monthly communications spend.

"We were wholly impressed by InterCall's Unified Communications vision," says Bob Barnes, executive vice president of sales, marketing and business development at CallTower. "Their long history of success, their ability and desire to find the best available partners, and their commitment to bring them to market in an integrated fashion is what makes us strongly believe in the partnership."

InterCall customers will also have access to expert technology consultants thanks to a recent acquisition of SKT Business Communication Solutions by InterCall parent West Corporation. SKT BCS provides professional services, systems integration and information technology services. It specializes in UC and IP telephony, legacy telecommunications systems, virtualization and communications-enabled business processes consulting, project management and implementation.

Both the CallTower partnership and SKT relationship are key pieces of InterCall's Unified Communications strategy. It reflects, says InterCall, the West unit's transition from being a conferencing provider to becoming a collaborative business solutions supplier.

"We've built our services out of the desire to meet customer needs, so our move from being the number one conferencing provider to the number one collaboration provider is a natural transition that reflects where the market is going," states Wise. "This partnership will ensure our continued delivery of best-of-breed services and easy-to-use solutions."

Brendan B. Read is unified communications's Senior Contributing Editor. To read more of Brendan's articles, please visit his columnist page.

Edited by Alice Straight

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