Marriott Intros GoThere Virtual Meetings by Marriott with AT&T and Cisco TelePresence
February 01, 2010
Marriott International, the first major global hotel company to offer Cisco TelePresence meeting options with the AT&T network to its customers in locations worldwide, reportedly unveiled its first GoThere Virtual Meetings studios at the New York Marriott East Side Hotel and Bethesda North Marriott Hotel and Conference Center near Washington, DC.
GoThere Virtual Meeting are part of a roll-out of AT&T telepresence solution, using Cisco telepresence studios enabled by AT&T network and the AT&T Business Exchange at Marriott Hotels & Resorts, JW Marriott Hotels and Renaissance Hotels around the world. GoThere Virtual Meetings is a solution that is said to expand the current private Cisco TelePresence network by making the technology more widely available worldwide.
Telepresence is a rapidly growing and increasingly popular technology that enables groups to meet and collaborate in multiple locations worldwide in real time. By combining high-definition video, real time audio and interior design for GoThere Virtual Meetings studios, groups are made to feel as they are actually gathered together in the same room across a virtual table, even if they are thousands of miles apart.
Marriott is also planning to expand its telepresence solution to 25 hotels around the world in the first phase. Next hotels to offer GoThere Virtual Meetings will be Grosvenor House, a JW Marriott Hotel; JW Marriott Hong Kong; Renaissance Sao Paulo; JW Marriott San Francisco,: JW Marriott Marquis Miami; Renaissance Washington, DC; Atlanta Airport Marriott Gateway; and Dallas/Fort Worth Airport Marriott with more to follow.
“Marriott continues to lead the lodging industry in delivering the latest meeting technology to its customers,” David Marriott, chief operations officer, Americas Eastern Region, Marriott International, said. “GoThere Virtual Meetings with AT&T and Cisco telepresence will offer our customers a new way to hold more productive, collaborative meetings linking locations around the world, and open up new revenue opportunities for our company and our hotels. We are proud to work with AT&T and Cisco to enhance innovative communications technology at our hotels and offer it to our customers.”
Moreover, Marriott also believes that GoThere Virtual Meetings will create new revenue streams for its hotels, and the company expects that most of this new business will be incremental. Customers will now have real time, high-definition meeting alternatives to less productive global telephone or video conference calls.
Jai C.S. is a contributing editor for unified communications. To read more of Jai's articles, please visit his columnist page.
Edited by Amy Tierney