Unified Communications Featured Article

Symbio's MyNetFone to Employ BroadSoft's UC-One

By Paula Bernier
Executive Editor, TMC

Yesterday, as you know, was Halloween. But rather than going out, my husband, daughter, and I stayed in and watched movies. The family favorite “What We Do in the Shadows” was one of our choices.

It’s a funny vampire movie directed by and starring New Zealanders Jemaine Clement (of Flight of the Concords fame) and Taika Waititi (who also directed Thor: Ragnarok).

In this movie Waititi’s 379-year-old character Viago comments: “It’s quite easy to see how technology is moving forward if you don’t pay attention.”

That is true. But as most of us by now are aware, the cloud has helped technology move forward in recent years. And that has enabled businesses of all sizes to access more sophisticated applications more affordably.

One company that has helped make that happen is BroadSoft, which delivers an array of solutions, one of which is called UC-One. And last week this company announced that Symbio (News - Alert) Networks will be delivering services based on this solution starting next year. Symbio offers services to customers in Australia and New Zealand through its sister company MyNetFone.

“As Australia’s leading next generation provider of hosted voice and data services, we look forward to working with BroadSoft (News - Alert) to deploy MyNetFone services on the BroadSoft Business cloud platform. We believe that the trend towards cloud voice and collaboration services is inevitable as customers move away from legacy voice services.  MyNetFone is already making strong inroads into the enterprise and government communications sector with our SIP trunking voice carriage service. With the BroadCloud integration we will be able to further expand the service suite to also deliver end-to-end voice solutions,” said Rene Sugo, CEO of MNF Group.

Also last week, Cisco announced plans to buy BroadSoft for $1.9 billion. The deal will enable Cisco (News - Alert) to expand its cloud-based UC offerings and to more effectively reach microbusinesses and the mid-market with unified communications solutions.