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VoIP Brings Business Opportunities with HD Video Conferencing

Unified Communications Featured Article

VoIP Brings Business Opportunities with HD Video Conferencing

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December 30, 2013

By Matt Paulson, TMCnet Contributing Writer


Businesses around the country are finding several advantages to using Voice over Internet Protocol (VoIP) communication systems beyond simple phone calls. VoIP routes phone calls over the Internet instead of through traditional landline channels, which results in higher quality phone calls with lower monthly bills. Most companies that provide business VoIP services also include more features with their VoIP packages than standard phone companies do, such as caller ID and free music on hold. One of the heaviest-hitting business feature offered by VoIP is HD video conferencing.


One of the best examples of this is seen in how businesses use Skype (News - Alert), which is one of the most popular VoIP providers in the industry. Skype is well-known for their video conferencing capabilities, and businesses use these conferences for everything from internal collaboration to closing international business deals. Video conferences go a step beyond phone calls because they easily include multiple people in an instantaneous face-to-face conversation.

An HD video conference usually has at least a 720p screen resolution, which makes presentations and sales pitches amazingly clear. Often, the tiny details on a presentation like font and color choices are some of the most important, so it is crucial that these details are shared clearly. HD video conferencing is the fastest way to get that information across the country to a separate office without the need to mail or fax anything, and a two-way video gives real-time feedback unlike a simple e-mail attachment.

Most video conferencing tools will also allow for screen sharing, which allows graphic designers to share their artwork with marketing executives, so that they can share their input before a final draft is produced, and be involved with the creation of advertisements and more.

HD video conferencing does require a small amount of equipment beyond what most VoIP providers will include, however, there are VoIP providers out there that will include them as part of a package deal. By shopping around for different VoIP clients and negotiating for cameras and microphones, finding a provider that's willing to include video equipment as part of a new VoIP deal is easier than you might think. Landing a new client with multiple employees is big business for VoIP companies, and they'll do what it takes to seal the deal oh HD video conferencing.




Edited by Ryan Sartor

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