Recently, Cisco (News - Alert) predicted that 90 percent of all Internet traffic will be video by 2014. In an effort to not only cut costs related to constant travel but also to power much more efficient communication amongst an entire workforce and client base, companies throughout the globe are increasingly turning to video collaboration technology.
In a survey titled “2013 Enterprise Portals Usage Survey,” online market research company uSamp questioned over 500 panelists in the U.S. and U.K. about the ways in which they are utilizing video currently, how they will use it in the future, and the obstacles they typically run into when leveraging this next-generation platform.
What were the results? Here are just some of the findings:
- 9 out of 10 respondents revealed they have seen a high amount of value after implementing video into their business
- Most wish they could use video conferencing to a further extent but feel as if there aren’t enough solutions out there to enable them to develop and share video rapidly
- Many have uploaded videos while at their workplace but have been forced to first overcome several challenges related to viewing it without complexity
Furthermore, inquiring into the ways video could prove advantageous, 64 percent of participants want to uses videos to train new employees, 44 percent believe video could potentially streamline human resource functions as well as employee benefits communications, and 40 percent want video to improve internal communications.
“Organizations looking at the next level of communications tools should be considering video on their portals as a top priority,” said Vern Hanzlik, senior vice president and general manager of Qumu, a business video platform provider. “The industry research tells us that employees are ready; now companies need to follow their lead and start deploying the tools and resources to meet employee demand.”
Powered via the Web, innovative collaboration capabilities nowadays are key to organizations retaining their competitive edge in addition to driving profitability.
At the upcoming ITEXPO (News - Alert) Last Vegas 2013, a variety of necessary collaboration-related topics will be explored. For example the session coined “Enterprise Video: The Future is Here” will touch on how video is being used with firms and the reasons why it will continue to grow over time. Also, the technologies and resources needed to create, manage and distribute this content will be highlighted. In a separate panel, “How to Make Video Part of Your Mobile Strategy” the reasoning behind why now is the time to hop onboard the video collaboration train will be discussed.
To find out more about this upcoming and extremely exciting event, click here.
Edited by Blaise McNamee