Broadvox Shares Mobility, UC Goals at ITEXPO
At the ITEXPO East 2012 in Miami, Fla., Broadvox EVP of Sales & Marketing David Byrd interviewed with Stefanie Mosca, managing editor at TMC, and shed light on Broadvox’s goals for mobility and unified communications.
“I enjoy every one and it won’t be my last,” said Byrd about his reoccurring presence at ITEXPO.
Broadvox provides wholesale carrier services over a domestic VoIP network and has continued to expand and grow on the edge of the business VoIP services revolution. In 2007, Broadvox added commercial SIP Trunking Go!SIP Trunking to its product offering and in 2008, the company began selling broadband to deliver the highest levels of connectivity, voice quality and security. Broadvox merged with Cypress Communications in 2011 adding award winning Hosted Communications as a Service (HCaaS) for SMBs and Enterprises to the Broadvox portfolio.
Byrd and his team met with partners at ITEXPO to share some of the new features that Broadvox will be adding to its hosted platform this year.
“There are a number of players that are starting to go into leveraging CISCO ATS Platform including Broadvox, but really what we are looking at now is how to get beyond what we refer to as fixed mobile convergence (fmc) and to true mobility where your iPone or Android platform or REM platform function the same as your desktop,” explained Byrd. “We believe that mobility is going to be the real key to success in Unified Communications this year.”
Recently, Broadvox made internal changes by consolidating its marketing department. Now, there is product management and corporate marketing tied together with one group reporting to Byrd.
“These changes will help us improve our messaging and timeliness to the market. I am looking forward to it,” he said.
Broadvox got the opportunity to sponsor an opening event one night during ITEXPO. “It is something we have never done before. It is exciting for us,” said Byrd.
Looking to the future, Broadvox has done more interoperability testing, but has not created new products at this time. However, the company is looking at another initiative that will be developed into a new SIP Trunking project in the spring.
Edited by Carrie Schmelkin