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Blue Jeans Networks Introduces Cross-Platform Video Conference Solution

June 29, 2011

Video conference platforms have never been known much for their interoperability. Google Talk users tend to have to conference with other Google Talk users, for example, and Skype Video users tend to flock together as well.

For those frustrated by these limitations, today’s news is of Blue Jeans Networks video conferencing solution that crosses platforms both enterprise and consumer. The solution can bridge together conferencing technology from Cisco/Tandberg, Polycom, Lifesize with consumer platforms such as Skype and Google Talk. Remote workers, travelers and telecommuters with access to Skype and a video-enabled desktop or mobile device can now participate in video meetings with their colleagues on enterprise-based video conferencing equipment, reports the company.

While Blue Jeans Networks has been around for a while – the service started field trials since the beginning of this year – today the company is coming out of so-called “stealth mode,” announcing commercial availability of its cloud-based multi-party video conferencing service.

In a clever bit of word play, the company calls the solution “any-ware” (as opposed to software or hardware).

“Blue Jeans Network is tearing down the walls that exist in video conferencing,” said Krish Ramakrishnan, co-founder and CEO of Blue Jeans Network. “What was once an elite boardroom technology has moved to the cloud, enabling interoperability and lower price points. We democratize video conferencing, leveling the playing field for the entire global workforce.”

Trials for the Blue Jeans Network product were opened to the public in April 2011, and since then the company has gained over 4,000 subscribers representing more than 500 companies in 100 countries. The service has facilitated 6,000 meetings, spanning more than half a million minutes.

To get to this point, Blue Jeans Networks has raised $23.5 in capital from investors such as Accel Partners, New Enterprise Associates, and Norwest Venture Partners.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. ITEXPO offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.

Tracey Schelmetic is a contributing editor for unified communications. To read more of Tracey's articles, please visit her columnist page.

Edited by Jennifer Russell