Unified Communications Featured Article

Wave2Wave Partners with ooVoo to Offer Video Conferencing to Small Businesses

September 15, 2010

Wave2Wave Communications, a provider of managed services to businesses, announced a partnership with ooVoo, a Web-based video conferencing service provider, to bring next generation video communications to small business and enterprise customers.

The collaboration will enable the company to offer value-added services in video and audio communication in the form of a “one-stop-shop capability for data, voice, Web hosting, E-mail and video conferencing,” company officials said.

ooVoo’s easy-to-use video conferencing service is portable and flexible as it brings affordable enterprise functionality to employees’ desktops and laptops.

Wave2Wave views ooVoo’s technology as an important bridge from traditional technology to next generation telepresence.

With Wave2Wave’s partnership with ooVoo, businesses will get a high quality, affordable video communications service that increases productivity and impacts the bottomline through reduced travel costs, officials at the company stated

“This unique partnership in communication services is designed to benefit our customers large and small,” Lisa LaBonville, vice president of Marketing & Product Development at Wave2Wave, said.

LaBonville added that ooVoo’s next generation service will help their customers connect with their key audiences and reduce travel expenses at a time when every business is looking for meaningful cost savings without sacrificing effective communications.

“We’re excited about teaming up with Wave2Wave as we continue to provide affordable, high quality video communications to entrepreneurs, small-to-mid-sized businesses and enterprise customers,” Rodger Wells, vice president of Business Development at ooVoo, said.

According to ooVoo, the next evolution in business connections for the company is video-driven communication powered by ooVoo delivered anywhere, anytime.

In July ooVoo announced that a blind study conducted by a third party research firm found that ooVoo was preferred by 8 out of 10 Skype users, according to a unified communications blog.

A number of factors contribute to users' overall preference of ooVoo over Skype, according to company officials. For example, ooVoo offers 6-way multi-point chat, versus Skype, which offers only 5-way, a feature that's currently in a beta testing phase and has experienced a number of bugs.

ooVoo hosts video chat on dedicated servers that keep quality more consistent, company officials said. Skype's technology relies on users' individual processors making service less reliable in situations with uncertain bandwidth.

Rajani Baburajan is a contributing editor for unified communications. To read more of Rajani's articles, please visit her columnist page.

Edited by Erin Monda

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