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Blackberry Mobility Featured Article

August 18, 2010

Life:) Belarus Adopts Telenity's Canvas SMSC

By Carolyn J Dawson, TMCnet Contributor

Telenity (News - Alert) is a well known provider of next generation value added services, messaging, service delivery and mobile marketing solutions. Recently, the company announced that its Telenity’s Canvas SMSC (Short Message Service Center) has been chosen by Life:) which is a quickly emerging mobile telecom service provider in Belarus. This adoption results in the upgradation of Life:)’s messaging network. The latest multi-year contract will lead to the successful deployment of Canvas MMSC (Multimedia Messaging Service Center) into the mobile operator’s network. 

In a release, Gokboru Sibik, product division manager at Life:), Belarus, said, “Partnering with Telenity for its SMSC and MMSC solutions has given Life:) a strong and competitive advantage in the messaging value added services space. We’re pleased to expand our relationship with Telenity to enhance our offerings and to continue to provide time-to-market innovative services that our customers expect from us.”

Life:) is a vibrant mobile operator who is dedicated to offer its services to the Belarusian youth with ground-breaking offerings and tariffs. The company was in urgency to support this objective and its constant success in the market. So, Life:) decided to upgrade its messaging network to provide improved value added services. As a result, Telenity was chosen to substitute the present SMSC solution, because Telenity’s messaging solutions are able to deliver high performance and scalability. By opting these solutions, Life:) is now able to handle its increasing text and multimedia messaging traffic volume.

In a release, Levent Kocaturk, vice president of sales for Eastern Europe (EE) and the Commonwealth of Independent States (CIS) at Telenity said that “After voice, messaging is the largest contributor to mobile revenues and holds enormous growth potential for all operators. Our advanced messaging portfolio focused on innovation and cost efficiency helps mobile operators unleash the value of messaging today and set a reliable foundation for the future. We are proud to support Life:) Belarus and help them scale their messaging business as they continue to offer new mobile value added services.”

Telenity offers wide-ranging market ready software solutions that include integrated sophisticated messaging applications such as SMS, MMS, USSD; and pioneering value added services such as personalized call management, mobile collect call, missed call notification, voice/video mail, multimedia ringback tones, location-based people finder etc.

Carolyn John is a Contributor to TMCnet. To read more of her articles, please columnist page.

Edited by Erin Monda

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