Motorola (News - Alert), Inc. announced a deal with Microsoft Corp. to deploy Bing services on Motorola devices powered by Android.
The new offering, launching in China on smartphones in the current quarter, will provide consumers a choice when using search and map functions on their Android (News - Alert)-based devices.
Company officials said the collaboration will allow customers to enjoy a pre-loaded Bing bookmark on their mobile browser and an enhanced search widget with Bing integration.
By enabling users to customize their devices and select their own search provider, Motorola, with help from Microsoft (News - Alert), is expanding the capabilities and range of services currently offered and opening the doors for increased personalization, company officials said.
A Motorola spokesperson said the company believes that consumer choice is one of the most critical components “to ensuring a rich and seamless client experience.”
“Motorola and Microsoft have enjoyed a longstanding collaboration and the addition of Bing services to our Android-based smartphones in China is another important step in empowering our end-users,” said Christy Wyatt, corporate vice president of software and services, Motorola Mobile Devices.
Erin Harrison is a senior editor with TMCnet, primarily covering telecom expense management, politics and technology and Web 2.0. She serves as senior editor for TMC's print publications, including "Internet Telephony (News - Alert)", "Customer Interaction Solutions", "Unified Communications" and "NGN" magazines. Erin also oversees production of TMCnet's weekly iPhone e-Newsletter. To read more of Erin's articles, please visit her columnist page.
Edited by Erin Harrison