|[January 09, 2019]
Avaya Enhances Its Edge Channel Program to Fuel Partner Growth
Avaya (News - Alert) Holdings Corp. (NYSE:AVYA) today announced a series of
enhancements to its award-winning Edge Channel Partner Program, designed
to fuel its global channel partner growth.
The program was named a 2018 5-Star channel incentive program by CRN and
the Channel Company, and the enhancements are designed to improve Avaya
partners' ability to grow by stimulating sales of cloud solutions,
leveraging a simplified incentive structure and more tailored benefits
with an improved enablement model. Simplified and streamlined program
requirements combined with increased benefits and rebates will expand
the Avaya channel partner community across multiple business types,
including enterprise VARs, mid-market and small-medium businesses,
system integrators and more.
Integrating extensive feedback and input from partners, the Avaya Edge
updates also place an emphasis on partner inclusivity, aiming to enable
growth regardless of the size or unique partner business model. This
means Avaya Edge is now the only channel program in the industry to
provide equal growth opportunities to partners of any size.
"Avaya Edge is a comprehensive program for channel partners that now
benefits from further improvements for 2019," said Tim Banting,
Principal Analyst, GlobalData. "Some vendor programs leave channels
confused with complex structures and incentive programs which can lead
to misaligned sales behavior and issues in partner profitability. Avaya
has constructed a comprehensive program that simplifies, integrates and
aligns with channel partner needs to help drive growth and introduce
additional business opportunities."
With the Edge Program, Avaya has already made significant progress in
growing partner business over the past year. Between 2017 and 2018, the
number of partners eligible for rebates increased by 281%, and there was
a 159% increase in the number of partners with more than 10% growth. The
company's 2019 strategy will build on these positive results.
"Much of the coming year's focus will empower channel partners to easily
deploy cloud-based products as cloud adoption continues to skyrocket,
for example, Avaya has grown its public cloud seats 300% in the past
year," said Dino Di Palma, Avaya President, Americas Sales and Global
Accounts. "With offerings for small-medium businesses (SMB), mid-market
and enterprise, Avaya's range of cloud-based services continues to
expand and is expected to proide significant growth opportunities for
all channel partners in 2019."
Avaya will provide training, workshops and additional information on the
Edge Partner Program at its upcoming annual user group conference. From
January 20 - 23, Avaya ENGAGE® will span four action-packed days. The
conference will bring partners closer to industry experts and thought
leaders covering challenges and solutions affecting the industry through
general sessions, hands-on workshops, roundtable discussions, breakout
sessions and more. The Avaya Partner Forum, hosted at Avaya ENGAGE, on
January 21st, is the company's exclusive partner event. The keynote
speakers including Avaya CEO, Jim Chirico and his executive team will
present the company's FY19 vision and channel strategy. Avaya's
collection of content experts will drive conversations helping partners
derive maximum value from selling Avaya solutions.
Avaya is a global leader in digital communications software, services
and devices for businesses of all sizes. Our open, intelligent and
customizable solutions for contact centers and unified communications
offer the flexibility of Cloud, on-premises and hybrid deployments.
Avaya shapes intelligent connections and creates seamless communication
experiences for our customers, and their customers. Our professional
planning, support and management services teams help optimize solutions,
for highly reliable and efficient deployments. Avaya Holdings Corp. is
traded on the NYSE under the ticker AVYA. For more information, please
Cautionary Note Regarding Forward-Looking Statements
This document contains certain "forward-looking statements." All
statements other than statements of historical fact are
"forward-looking" statements for purposes of the U.S. federal and state
securities laws. These statements may be identified by the use of
forward looking terminology such as "anticipate," "believe," "continue,"
"could," "estimate," "expect," "intend," "may," "might," "our vision,"
"plan," "potential," "preliminary," "predict," "should," "will," or
"would" or the negative thereof or other variations thereof or
comparable terminology and include, but are not limited to, expected
cash savings and statements about growth, exchange listing and improved
operational metrics. The Company has based these forward-looking
statements on its current expectations, assumptions, estimates and
projections. While the Company believes these expectations, assumptions,
estimates and projections are reasonable, such forward-looking
statements are only predictions and involve known and unknown risks and
uncertainties, many of which are beyond its control. The factors are
discussed in the Company's Registration Statement on Form 10 filed with
the Securities and Exchange Commission, may cause its actual results,
performance or achievements to differ materially from any future
results, performance or achievements expressed or implied by these
forward-looking statements. For a further list and description of such
risks and uncertainties, please refer to the Company's filings with the
SEC (News - Alert) that are available at www.sec.gov.
The Company cautions you that the list of important factors included in
the Company's SEC filings may not contain all of the material factors
that are important to you. In addition, considering these risks and
uncertainties, the matters referred to in the forward-looking statements
contained in this report may not in fact occur. The Company undertakes
no obligation to publicly update or revise any forward-looking statement
as a result of new information, future events or otherwise, except as
otherwise required by law.
Source (News - Alert): Avaya Newsroom
All trademarks identified by ®, TM, or SM are registered marks,
trademarks, and service marks, respectively, of Avaya Inc. All other
trademarks are the property of their respective owners.
View source version on businesswire.com: https://www.businesswire.com/news/home/20190109005194/en/
[ Back To Unified Communications's Homepage ]