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Artificial Life to Launch Green IT Initiative, New Subsidiary

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Artificial Life to Launch Green IT Initiative, New Subsidiary

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April 20, 2010

By Shamila Janakiraman, TMCnet Contributor


Artificial Life, Inc. announced the launch of a new subsidiary and a green IT initiative. A new entity will be set up by the company, which will be based in Hong Kong with offices in Japan, Germany and the USA.

The initiative is expected to promote the development of innovative applications for supporting green and clean products and projects. This will help improve environmental protection besides solving complex sustainability problems. Artificial Life plans to launch the new company in July this year.


The salient features of the new entity and green initiative are to develop new mobile applications which will identify, rank and monitor green and clean products. Also development of new mobile apps will be promoted for detecting, identifying and reporting environmental hazards. The program will help develop new augmented reality apps to identify and monitor the carbon footprint of products.

Company sources also revealed that developing new methods and apps for finding optimal solutions for complex problems with strong environmental impact will be launched. This includes power grid optimizations, industrial production scheduling optimization and energy use minimization using sophisticated, proprietary genetic algorithms.

The IT initiative also deals with the development of methods and apps to monitor complex production plans to recognize and avoid potential environmental hazards using proprietary neural network technologies. Besides the company also plans to use latest massive parallel computing devices and cloud computing for the underlying simulations.

In a release Eberhard Schoneburg, CEO of Artificial Life, Inc. said, "Historically, Artificial Life and its predecessor company were very active and successful in applying their core know how from the fascinating fields of artificial intelligence research, neural network research, the artificial life sciences and bionics to solve various complex industrial problems."

"As part of our stronger focus on business applications in 2010 and the coming years, we now are planning to extend and improve the same powerful and unique core proprietary technologies and combine them with our current mobile and augmented reality technologies to solve complex environmental, sustainability and green IT problems. This is an exciting new development for us. Further details will be announced soon," Schoneburg added.

Artificial Life, Inc. specializes in artificial intelligence and mobile technology solutions. The company provides broadband mobile content and technology solutions besides developing a wide range of mobile applications for 3G, 3.5G and 4G network-enabled mobile smart phones.

The company's business includes high quality 3D interactive or massive multiplayer mobile games, mobile participation television, mobile business applications and our mobile commerce technology platform OPUS-M.


Shamila Janakiraman is a contributing editor for TMCnet. To read more of Shamila's articles, please visit her columnist page.

Edited by Alice Straight

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