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November 17, 2008

As Holidays Approach Microsoft Says: Buy an Xbox!

By Jessica Kostek, TMCnet Channel Editor


“Whatever happened to all this season's losers of the year? / Ev'ry time I got to thinking, where'd they disappear? / When I woke up, Mom and Dad are rolling on the couch / Rolling numbers, rock and rolling, got my Kiss records out”

 
Don’t play Guitar Hero as much as some, do you? Cheap Trick’s song Surrender can be found on Guitar Hero 3 but there’s a better one out now: Guitar Hero: World Tour.
 
Guitar Hero is a video game that took the nation by storm. Players use a guitar with five colored keys to strike notes as they appear across the screen. Now, Guitar Hero, in an effort to compete against Rock Band, has come out with their version. The fully loaded rock band package, comes with a microphone, wireless guitar, drum set and the game for $189.99.
 
Fun for the whole family, as you need more than yourself to play in a band, the consoles however, especially the newer PS3, run high and who has that kind of money to spend if you have to buy everything.
 
Microsoft (News - Alert), the maker of Xbox, says now is the time to buy the video game hardware and/or game package because Guitar Hero brings families together.
 
The company commissioned the "Xbox 360 Holiday Entertainment Survey 2008" conducted by IPSOS. Surprisingly enough, the results provided statistical evidence that the economic smack-down translated into this being a great time to buy an Xbox 360.
 
Many of the respondents, three out of five, said that they would be staying home this year. The report draws attention to the high number of people wanting gifts that can entertain them while they're home and that also bring the family together, like Guitar Hero: World Tour.
 
Some of the highlights of the report include:
 
  • 20 percent say they sit around with their families over the holidays with nothing to do.
  • 64 percent of parents said they would spend more time playing videogames if it was something the family could do together.
  • 86 percent of young adults hope to get at least one game as a gift this Christmas.
 
Microsoft, in the pursuit of consumer satisfaction, has introduced three holiday bundles priced at $399.99, $299.99 and $199.99 respectively.
 
“Mommy's alright, Daddy's alright, they just seem a little weird / Surrender, surrender, but don't give yourself away!”

Jessica Kostek is a channel editor for TMCnet, covering VoIP, CRM, call center and wireless technologies. To read more of Jessica’s articles, please visit her columnist page.

Edited by Jessica Kostek


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