Technavio Reports on Growth of Global Unified Communication and Collaboration Market
The growth of unified communications and collaboration (UC&C) is being driven by the changing culture of the workplace. Employees now want to work from anywhere and on any device while being able to access all of the resources they need from the company they work for so they can collaborate with co-workers. The new Global Unified Communication and Collaboration Market 2016-2020 report by Technavio revealed just as much as it expects the global UC&C market to reach $48.61 billion with a CAGR of 12.3 percent during the forecast period.
Technavio reports one segment above all others is responsible for the largest growth. The research firm said enterprises are responsible for the top two segments, with enterprise collaboration, enterprise telephony and contact center application taking the top three spots.
Enterprise collaboration captured 51 percent of the market, which according to Technavio was made possible with the increased adoption of mobile technology in UC&C. The development of powerful mobile devices allows enterprises to be more flexible and agile in the deployment of their collaboration services.
Mobile technology is able to deliver on the four major components of enterprise UC&C, which include: conferencing services (audio, video, and web conferencing services), email and messaging, wireless collaboration application, and communication-enabled business process (CEBP).
"SMEs are increasingly leveraging enterprise and consumer technology solutions to support communications with customers. These solutions enhance collaboration among employees, suppliers, and clients. Also, these technologies are now less expensive, simple to deploy, and more powerful,” says Amit Sharma, a lead analyst at Technavio for research on IT professional services.
The second largest segment was enterprise telephony, capturing 39 percent of the market in 2015. Industries in banking and financials, hospitality, and transportation were high adopters, but SMEs have also started using enterprise telephony solutions because of the wide range of options they offer while lowering the total cost of ownership (TCO) and bills.
As far as the future of enterprise telephony, Technavio said the growth of mobile technology will have a big impact, as large organizations also start moving to a mobile workforce.
Contact centers only managed to get 10 percent of the market, but the increased adoption rate of BPA solution from Asia-Pacific service providers will continue to drive the growth. Services such as video cloud-based contact center support and conferencing solutions will continue to increase as demand for UC&C grows globally.
The report delivers a picture of the entire value chain of the global UC&C market. Technavio provided segments by application, end users, geography and key leading vendors, which included Avaya, Cisco, IBM, and Microsoft.
Edited by Maurice Nagle