GENBAND NUViA Powers Arrow S3

Arrow Electronics (News - Alert), Inc. is on the mark, with its decision to use GENBAND NUViA as the flagship cloud offering of its Arrow S3 business. GENBAND provides secure multimedia communications cloud services, which is letting Arrow offer HD voice, video, conferencing, mobility and more, as a service to businesses of all sizes.

Arrow S3 provides unified communications, network security, and voice and data technology. It will now market the GENBAND (News - Alert) cloud service under the SynapS3 ucCLOUD brand, along with GENBAND’s suite of on-premises enterprise solutions.

With GENBAND NUViA, channel partners can increase the delivery and delivery speed of multimedia communications applications without spending much upfront. Arrow S3 will be able to use it to customize its branded services and make them stand out from the competition, with a “pay-as-you-grow” business model and flexible service delivery.

“Arrow S3 is one of the largest enterprise resellers in the communications industry, and this flagship cloud deployment marks a significant strategic milestone for our NUViA business,” said Andy Asava (News - Alert), GENBAND’s senior VP of enterprise sales. “NUViA empowers our channel partners with immediate cloud economics and go-to-market options – delivering best-of-breed multimedia communications solutions for a fraction of the cost and time to deployment of such offerings in the past.”

“We look forward to supporting Arrow S3’s SynapS3 ucCLOUD launch with our comprehensive professional services team, which has supported the world’s largest communications service provider and enterprise networks and understands that success is all about the customer experience.”

This is made possible thanks to Arrow S3 being a Platinum Partner in GENBAND’s Partner Advantage Program, which lets enterprise resellers receive advanced training, sales support, and other similar benefits.

This helps them make the most out of GENBAND’s solutions.

This should work out well for both Arrow and GENBAND. Arrow S3 will make great use of NUViA, which lets it capitalize on opportunities in the enterprise market and save and make money through flexibility, while providing a secure and reliable architecture.