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Polycom Hires David Ruggiero as Theater President, North America


October 25, 2011

Polycom, Inc., a global leader in standards-based unified communications, has appointed David Ruggiero as Theater President, North America.

In his new role, David Ruggiero will be responsible for leading sales strategy and execution for the North America theater, Polycom's largest geographic region by revenue. He will be reporting directly to Tracey Newell, EVP of Global Sales.

Ruggiero, with nearly 25 years of professional sales, operations, finance, and management experience in enterprise, commercial, small business, government, and service provider segments, will help Polycom to meet its set targets.

"I'm thrilled to join Polycom, a company on the move with a world-class executive team, and a compelling strategy and vision to grow the market and make video collaboration ubiquitous," said Ruggiero, in a release. "Video collaboration has become mission-critical in business, both within the traditional office setting and increasingly via mobile devices such as tablets. I'm very excited to charge into a role with so much opportunity for customers, partners and Polycom."

Prior to joining Polycom, he held executive sales leadership positions for major IT, software, and telecommunications companies. He also has deep experience in direct and partner/channel sales, in the U.S. and internationally.

Most recently, Ruggiero worked as Area Vice President for Cisco, responsible for the sales and partner relationship with AT&T. Here, he led a direct team of over 300 people and an extended support team of over 500.

"David has a stellar record in sales leadership and execution, and he delivers big results," said Newell. "I've worked with David before, and I'm delighted to have him now join Polycom in this strategic role. I know that David will hit the ground running in our North American theater -- he's a master at working with customers and the channel to drive both sales and customer satisfaction."

Academically, David holds a Bachelor of Arts degree in Government from Hamilton College.

In related news, Polycom announced the launch of new video offerings designed for small and medium-sized businesses.


Deepika Mala is a contributing editor for unified communications. To read more of her articles, please visit her columnist page.

Edited by Rich Steeves




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