Microsoft SMB Featured Article

Infusionsoft, a vendor of marketing automation software for small businesses, has announced that it will guarantee to double the sales of any small business that signs up for its Web-based marketing automation software.

 

Infusionsoft officials say they want to make their product "more accessible to a wider small business audience" in 2009, and that this promo is "a risk-free way" to kick that off.

 

As of now Infusionsoft customers who sign up for Infusionsoft Pro or Deluxe editions receive the Infusionsoft "Double Your Sales" Guarantee. This official DYS Guarantee evolved from a test trial successfully completed last summer by customer All About Spelling, Inc. "as a result of Infusionsoft's Edge of Success contest," according to the company.

 

The experience with All About Spelling and numerous other Infusionsoft customers in doubling sales also led to the creation of the Infusionsoft Double Your Sales Club, with membership extended to those businesses that doubled their sales using Infusionsoft. Members will be recognized with perks such as advanced training, free materials and discounts.

 

"Infusionsoft has been gearing up to offer a guarantee to increase sales, and now we are thrilled to confidently promise doubled sales," said Clate Mask (News - Alert), CEO of Infusionsoft. "2009 will be the year of the entrepreneur."

 

Last month TMC reported that e-mail products provider Message Systems announced that Infusionsoft selected its Delivery Manager message management platform.

 

Marc Chesley, vice president of Development for Infusionsoft, said at the time that the suite of products offered by Message Systems “will enhance our ability to provide e-mail deliverability to our customers, and help us to integrate the use of e-mail with our SaaS (News - Alert) application.”

 

Infusionsoft officials say the firm has tripled its customer base over the last two years, as well as releasing an upgrade to its core product and adding $7.9 million in Series B (News - Alert) financing in 2008, on top of an 80 percent increase in revenue.

 

The privately held, Inc. 500 company, based in Gilbert, Arizona is funded by Mohr Davidow Ventures and vSpring Capital.