|[September 06, 2017]
Sherlock Connects GPS-Based Anti-Theft Device for Bicycles to Global IoT Network from Orange Business Services
Sherlock, an Internet of Things (IoT), bicycle security startup based in
Turin, Italy, has signed a deal with Orange Business Services (News - Alert) to support
its global business with IoT connectivity and a management portal over
the next three years.
This Smart News Release features multimedia. View the full release here:
Sherlock will use Orange embedded SIM cards in its invisible IoT anti-theft solution for bicycles (Photo: Orange Business Services)
Sherlock will use Orange embedded SIM cards in its invisible IoT
anti-theft solution for bicycles, which is currently being rolled out in
Europe and North America. The aftermarket solution incorporates a small
anti-theft device, which is designed to be hidden into the handlebars of
any bicycle, and a mobile app. The device integrates a GPS module for
localization, a GPRS module for Internet connectivity and low-energy
Bluetooth. It comes with two years of network connectivity included in
the purchase price.
Once installed, the device is virtually impossible for a thief to detect
and does not alter the design of the bike. It also works as a unique
identifier for the bicycle thanks to its "bike passport". This digital
document was designed by working closely with the Turin City Police and
contains all the elements needed to prove ownership of the bike.
When the device is activated via Bluetooth, the owner receives a
real-time notification on their smartphone should the bike be moved or
tampered with. They can also track the location of the bike at any time,
and provide the authorities temporary access to the information via a
unique tracking code.
Robust, reliable connectivity
The anti-theft devices are
sold direct to consumers who activate them with the mobile app for quick
and easy installation on their bikes. The Orange SIM cards are installed
in the devices at the production stage and tested before shipping. The
worldwide connectivity provided by Orange means that the security device
works out-of-the-box, roaming different networks for a suitable
"The idea of Sherlock was born after experiencing bike theft first-hand.
Sherlock establishes a direct connection between the bicycle and its
owner, giving the bicycle a voice to shout for help. Orange Business
Services will help us provide cyclists with the peace of mind they
deserve thanks to its robust, reliable connectivity, which is available
seamlessly worldwide," says Pierluigi Freni, CEO at Sherlock.
"In recent years, cycling has boomed in popularity, and this has led to
growth in the premium bike market. Cars have had anti-theft devices for
many years, but until now, the bike industry was lagging behind. With
Sherlock, cyclists no longer need to worry about having an expensive
bike stolen. The Orange collaboration with Sherlock proves how digital
transformation can be a disruptive force, creating new services that
respond to people's changing needs and expectations," Fabrice de Windt,
senior vice president, Europe, at Orange Business Services.
Sherlock Srl is an Italian startup sustained
by i3P incubator in Italy and SETsquared incubator in UK. Sherlock is
participated by Viasat Group, an European excellence in satellite
security systems, present in more than 50 countries, that integrates the
most modern telematic technologies with IoT infrastructure.
is 100% made in Italy and aims to defeat the fear of theft by helping
users to keep safe the things they care more about. Sherlock points on
the miniaturization of electronic components, which application can lead
to the realization of an entirely new IoT product family.
Learn more at www.sherlock.bike
or follow Sherlock on Facebook
About Orange Business Services
Orange Business Services, the
B2B branch of the Orange Group, and its 21,000 employees, is focused on
supporting the digital transformation of multinational enterprises and
French SMEs across five continents. Orange Business Services is not only
an infrastructure operator, but also a technology integrator and a
value-added service provider. It offers companies digital solutions that
help foster collaboration within their teams (collaborative workspaces
and mobile workspaces), better serve their customers (enriched customer
relations and business innovation), and support their projects (enriched
connectivity, flexible IT and cyberdefense). The integrated technologies
that Orange Business Services offer range from Software Defined Networks
(SDN/NFV), Big Data and IoT, to cloud computing, unified communications
and collaboration, as well as cybersecurity. Orange Business Services
customers include over 3,000 renowned multinational corporations at an
international level and over two million professionals, companies and
local communities in France.
Learn more at www.orange-business.com
or follow us on LinkedIn,
and our blogs.
Orange is one of the world's leading telecommunications operators with
annual sales of 40.9 billion euros in 2016 and 269 million customers
worldwide at 30 June 2017. Orange is listed on Euronext Paris (symbol
ORA) and on the New York Stock Exchange (symbol ORAN).
Orange and any other Orange product or service names included in this
material are trademarks of Orange or Orange Brand Services Limited.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170906005977/en/
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