|[December 03, 2012]
Dow Performance Packaging Strengthens Focus on Profitable Innovation
MIDLAND, Mich. --(Business Wire)--
Performance Packaging, a business unit of The Dow Chemical Company
(NYSE:DOW), announced today it has reached a new innovation milestone by
creating 42 new products for the high performance packaging sector in
2012 - achieving a run rate of nearly one new product per week in the
year. These new and expanded lines of high performance resins, films and
adhesive products are expected to deliver more than 100 million pounds
of new business in North America alone in 2013 and further shifts Dow
participation into higher value applications.
This achievement also strengthens Dow's commitment to be the go-to
innovator in the global packaging sector and to deliver new solutions
for better packaging worldwide.
Dow is the largest supplier to the $500 billion global packaging sector,
and the Company is well-known for its innovative technologies and broad
portfolio of high performance materials for the fast growing food and
beverage packaging market.
New Technologies for Better Packaging
As global demand continues to increase for high performance plastic
packaging, Dow is at the forefront of significant advancements that
enable new, improved and more sustainable packaging innovations. These
address key consumer demands and trends, such as packages that keep food
fresh longer; packages that are lighter, yet stronger; and closures that
are easy to open and reseal, which enable new levels of consumer
Some examples of new technologies commercially introduced to market this
ELITETM Advanced Technology (AT) Polyethylene (PE) Resins,
which enable enhanced sealing, physical properties and processability.
SEALUTIONTM Peel Polymers that deliver consistent peel
strength over time, enabling strong seal strength for package fillers
(such as food companies) while making packages easier to open for
MOR-FREETM Solventless Adhesives, a fast-cure adhesive
system that helps speed up packaging lines, delivering new levels of
productivity and efficiency.
ADCOTE™ Adhesives and Coatings, which are solvent-based adhesives that
help improve the performance of packages that deliver a 180-day shelf
Development Centers Accelerate Commercialization
Dow ensures rapid commercialization of these innovations through
collaborative, solution-centric relationships that are managed across
the value chain, as well as by providing the opportunity for customers
to test new technologies under real-world processing conditions at one
of Dow's six international technical centers.
At its Film Application Development Center (FADC) in Freeport, Texas,
customers can work with the industry's latest film packaging
applications without the cost and down time associated with using their
own production facilities. The state-of-the-art facility offers
customers and formulators the opportunity to conceptualize, fabricate,
test and validate the latest packaging applications on commercial scale
equipment including blown film and cast film lines. Over the last five
years, products launched commercially after tests at the FADC have
contributed 25 percent of total sales for Dow sold into packaging
applications in North America.
"The equipment and testing enhancements to the Film Application
Development Center as well as the breadth of product launches in 2012
showcases Dow's commitment to collaborating with our customers and
members of the value chain," said Greg Jozwiak, commercial vice
president, North America, Packaging, Hygiene & Medical and Polyethylene.
"Dow will continue to focus on high growth markets, producing the
industry's most innovative technologies and addressing major trends such
as consumer convenience and sustainability."
In addition to accelerating Dow's own innovation engine, the Company's
Film Application Development Center strengthens the business's approach
to help protect and create new markets for plastics in packaging as
well. The Center has hosted more than 100 companies this year alone,
providing fast answers and the opportunity to accelerate the development
of new and value-creating packaging solutions.
Dow (NYSE: DOW) combines the power of science and technology to
passionately innovate what is essential to human progress. The Company
connects chemistry and innovation with the principles of sustainability
to help address many of the world's most challenging problems such as
the need for clean water, renewable energy generation and conservation,
and increasing agricultural productivity. Dow's diversified
industry-leading portfolio of specialty chemical, advanced materials,
agrosciences and plastics businesses delivers a broad range of
technology-based products and solutions to customers in approximately
160 countries and in high growth sectors such as electronics, water,
energy, coatings and agriculture. In 2011, Dow had annual sales of $60
billion and employed approximately 52,000 people worldwide. The
Company's more than 5,000 products are manufactured at 197 sites in 36
countries across the globe. References to "Dow" or the "Company" mean
The Dow Chemical Company and its consolidated subsidiaries unless
otherwise expressly noted. More information about Dow can be found at www.dow.com.
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